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1. Gluten-Free foods sales estimated at $2.6 billion in 2010.

2. Gluten has been a staple food for 10,000 years.

3. Celiac disease is increasingly sharply.

4. Comparing old blood samples to today's, shows the rate as increased four-fold in the last 50 years, according to The Wall Street Journal.

5. Today, 1 in 133 Americans have celiac disease; 1 in 20 Americans may have some level of intolerance to gluten.